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    All metal · Blades from €0.05 · Free NL delivery

    Buy it once. Then just blades.

    The Carlton is all metal, machined to hold a single blade at a fixed 30 degrees with minimal exposure. It takes standard double-edge blades, sold everywhere from €0.05. No cartridges, no subscription.

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    The problem

    Each blade was added to protect the refill, not your neck.

    A double-edge blade is an open standard. Nobody owns it, anyone can make it, and that is exactly why it costs €0.05. A cartridge is different: it can be patented, and a patent can be defended. So the handle is almost given away, and the margin lives in the refill.

    From there, adding a blade is the cleanest way to justify a higher price and keep the refill locked to one brand. Nobody in that business had any reason to point out that going from one blade to five is what created the irritation the aftershave balm is then sold to soothe.

    The solution

    Carlton holds the blade still.

    One blade, clamped rigidly at a fixed thirty degrees, with only a sliver of edge exposed. The head keeps the angle so your hand never has to find it, and the blade cannot flex away from the cut.

    Less flex means less force. Less force means the hair is cut where it stands, instead of being pulled up and severed under tension.

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    The mechanism

    It was never your skin.

    You have spent twenty years treating skin you were told was sensitive. It never was. The problem was the number of blades.

    A multi-blade head does not cut the hair. It pulls it first. The leading blade lifts the hair out of the follicle, and the blades behind it cut while it is stretched, like an elastic band cut under tension.

    The first blade pulls1

    The first blade pulls

    The leading blade hooks the hair and lifts it out of the follicle.

    The next blades cut2

    The next blades cut

    The blades behind it sever the hair while it is still stretched.

    It snaps back3

    It snaps back

    Released, the cut end retracts below the surface of the skin.

    It grows into the wall4

    It grows into the wall

    Buried, the hair grows sideways into the follicle. That is the bump.

    Straight answers

    What men ask before they switch.

    The same nine questions come up every time. Here they are, answered plainly.

    I'll cut myself to ribbons.

    The angle is fixed at thirty degrees and blade exposure is minimal, so the razor holds the angle, not your hand. Almost every nick comes from pressing, which is a habit built by cartridges. The weight of the razor is enough.

    I haven't got time in the morning.

    Two or three light passes instead of one hard pass repeated. Once your hand knows the angle, the total time is the same.

    €69 for a razor?

    It is about two months of cartridges, paid once. After that a blade costs five cents and you buy nothing else.

    Where do I buy the blades?

    Anywhere. Double-edge blades are an open standard from 1904, so any brand fits. That is precisely why nobody can sell you a subscription for them.

    Isn't this a hipster thing?

    It is the razor your father and grandfather used. It came back because the arithmetic is hard to argue with, not because it is fashionable.

    My razor is fine.

    Then the question is not the shave. It is what the cartridge costs you, and what the fifth blade does to your neck.

    Will it shave close enough?

    A blade that cuts the hair level with the skin shaves closer than one that cuts it below the surface and lets it retract.

    What about taking it on a plane?

    Under EU cabin baggage rules, fixed cartridges can travel in the cabin but loose blades go in the hold. The razor itself travels fine, the blades go in your checked bag.

    I tried a safety razor before and cut myself.

    Almost always pressure. A cartridge needs it, a safety razor is ruined by it. Put the razor on your face, let it sit at its own angle, and pull.